Public Relations Campaigns Lab Report Example | Topics and Well Written Essays - 2500 words - 1

Public Relations Campaigns - Lab Report ExampleIt is incumbent to tackle areas of the open relations campaign that are essential for the mastery organization of the Olympic Games. The main area of focus will be the 2012 London Olympic Games.Olympic Games encounter emerged as a significant international sporting return where several persons take part in diverse competitions. The event is held after every four years. It involves the participation of more than two hundred countries at any prone time. Although the events are of international status, only good public relations exercise can ensure the success of the games. The organizers of such events have dedicated immense resources towards the public relations campaigns. A good example was the in vogue(p) Olympic Games that held in London in the unify Kingdom in the year 2012. The Olympic Games held in London majorly achieved its main objectives because many participants received their medals and raised the flag of their nation s into the international limelight. However, there are doubts concerning whether the discolouration sponsors of the Olympics achieved their goals of conducting the public relations campaign for the games. While it is true that the games boosted the recession threatened economy of the United Kingdom, the identical cannot be true about all the products available for sale during that period (Matera & Artigue, 2010).A global public relations group called ECCO conducted an international survey on the effects of public relations campaign on the London 2012 Olympic Games and generated several findings. There is a wide held belief that the event changed Britains calculate on the positive note. It helped boost international trade and tourism for Britain. As a result, there have been increased positive perceptions about the products and services from Britain among the world community (Gregory, 2010).The intense public relation campaigns allowed the United Kingdom to